Grey to Green

Bringing colour and life to a once grey corner of Sheffield

 

Grey to Green is an award-winning urban regeneration scheme. It’s transformed a former dual-carriageway in a once dusty corner of Sheffield into a beautiful green public space that encourages people to walk, cycle and potter.

A series of planting beds feature innovative flood prevention systems. They retain large volumes of rainwater, releasing it slowly into nearby rivers. We designed public artworks and interpretation throughout the scheme. They tell stories of the area’s history, add colour in winter and even double up as habitats for wildlife.

Wooden benches with orange detail and orange habitat sculpture surrounded by plants with Park Hill estate in background

Our artworks were informed by Sheffield’s iconic architecture.

Creative approach

 

We led on creative direction for Grey to Green, designing a series of multi-layered graphic artworks based on the history and urban landscape of the Castlegate area. Sheffield’s castle, rivers, markets and iconic buildings all feature. Our writer Kat had fun researching the area and creating content for our interpretation panels along the route.

Grey to Green won Best Open Space and overall Outstanding project at the Sheffield Design Awards.

Detail of sculpture with red metal frame and wooden habitat panel, against backdrop of tall building and sky

To emphasise the environmental impact of the scheme, the artworks also double up as homes for wildlife. They feature built-in bird houses, bug hotels and beehives. We worked alongside Richard Dawson, an artist specialising in working with wildlife and habitats.

We worked closely with Sheffield City Council on timings for production and installation, and managed a team of contractors to meet the budget and timescale.

We also created a range of activity sheets to encourage children and families to visit and learn more about the scheme and the wildlife who’ve made it their home.

Grey to Green planting near entrance to Victoria Quays, with red interpretation panels, habitat sculpture and bench

“Eleven were a joy to work with. They are full of enthusiasm and creative ideas. They managed the whole process effectively and worked to exacting (and unmovable) time and budget constraints. I would highly recommend them for any project.”

Andrew Skelton, Public Art Officer, Sheffield City Council

Planning artworks on wooden maquettes covered in post-it notes
People in hi-vis and hardhats install one of the public artworks in a path, using a small crane
Detail of habitat in sculpture
Red interpretation panel in planting with text in white
Detail of habitat within sculpture surrounded by yellow metal frame
Detail of history information panel surrounded by red metal frame
Yellow sculpture with habitat and history panels, with plants and market in background
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Sheffield General Cemetery Trust